雅思口语常考话题Part 2：一个令人讨厌的化妆品广告！

来源：新航道深圳学校浏览：发布日期：2023-05-22 16:22:02

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最近，有同学问了这样一道题“Describe an advertisement you have seen but you did not like”。我想谈谈几周前我上网时看到的一个广告。这是一个化妆品品牌的广告，声称能提供即时的皮肤美白效果。广告的主角是一个皮肤白皙的年轻女性，她用了这个产品以后，奇迹般地变成了一个完美无瑕、皮肤白皙的美女。为什么我会讨厌这个广告，咱们一起来聊一聊吧！

我之所以讨厌这个广告是因为这个广告相当具有攻击性和误导性，好像是在表达“美女都是白皮肤”，“只有白皮肤的人才能成为美女”这样错误的观点。

本期节目主持人：Flora

本期Part 2 话题

Describe an advertisement you have seen but you did not like

You should say:

Where and when you first saw it

What the advertisement was for

What you could see in the advertisement

And explain why you did not like the advertisement

3分钟学雅思

第十季 Episode 20

本期节目话题参考文本

作者：Stephen

I'd like to talk about an advertisement that I came across a few weeks ago while browsing the internet. It was an advertisement for a cosmetic brand that claimed to offer instant skin whitening results.

The ad featured a young woman with fair skin who was shown applying the product and miraculously transforming into a flawless, fair-skinned beauty. The before-and-after photos were prominently displayed, and the ad made it seem like the product was the secret to achieving fair skin.

I found the advertisement quite offensive and misleading. Firstly, it perpetuated the idea that fair skin is somehow superior to other skin tones, which is simply not true. Additionally, the ad seemed to imply that the only way to be beautiful was to have fair skin. I believe that you can be beautiful with darker skin also.

Furthermore, the advertisement was also promoting unrealistic and potentially harmful beauty standards. Achieving fair skin is not something that can be accomplished instantly or without any effort and using products that claim to offer instant skin whitening results can cause damage to one's skin in the long run.

Overall, I think advertisements that promote unrealistic or harmful beauty standards can have a negative impact on people's self-esteem and perpetuate harmful societal norms. It's important for advertisers to be responsible and mindful of the messages they are sending out, especially when it comes to sensitive topics like body image and skin tone.

Words & expressions in this episode

1. miraculously adv. 奇迹般地

2. flawless adj. 完美的；无瑕的

3. prominently adv. 显著地；重要地

4. perpetuate v. 使永存；使不朽；保持

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